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Experience

Graphic Designer

Zip’s AW Direct

Jan 2022 - Present

  • Design and execute creative assets across multiple marketing channels, including email campaigns, print and digital advertisements, product sell sheets, installation guides, shipping inserts, and trade show displays.

  • Collaborate with brand strategists, photographers, and copywriters to develop cohesive, high-quality marketing materials.

  • Create and maintain brand-consistent collateral for five subsidiary companies within the organization.

  • Support integrated marketing campaigns by producing visual assets that align with business objectives and brand standards.

Graphic Designer

B/A Products Co.

Feb 2019 - Jan 2022

  • Developed creative solutions across digital and print platforms, including branding, social media graphics, email marketing campaigns, product collateral, and trade show materials.

  • Partnered with cross-functional teams to deliver consistent, high-quality visual assets that supported company marketing initiatives.

  • Managed the design and production of multiple print catalogs, ensuring accuracy, brand consistency, and on-time delivery.

  • Led the implementation of HubSpot CRM, improving sales team workflow efficiency and customer relationship management.

  • Maintained and evolved brand standards across a wide range of marketing and promotional materials.

Marketing Intern

insight180

May - Aug 2018

  • Assisted in the development of logos, branding systems, and marketing materials for a variety of clients.

  • Updated website content and email marketing campaigns, including SEO optimization, blog content, and social media graphics.

  • Coordinated with print vendors to produce event tickets, display banners, business cards, and other promotional materials.

  • Supported the design team in delivering creative projects while meeting client deadlines and quality standards.

Applications & Proficiency

Adobe Creative Cloud

InDesign | Photoshop | Illustrator

Email Marketing System

Hubspot | Klaviyo | Mailchimp

Web Design
Figma

Project Management

AsanaTrello

Google Suite

Mail | Docs | Sheets | Forms

Microsoft Office

Word | Excel | Powerpoint

Education

Bachelor of Fine Arts

Graphic Design

Salisbury University

  • Developed a strong foundation in visual communication, typography, branding, packaging, promotional design, and design thinking.

  • Gained proficiency in Adobe Creative Cloud and industry-standard design processes through hands-on coursework and projects.

  • Collaborated with real clients through a student-run design agency and professional projects to create branding, logos, and marketing materials.

SMN Designs

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